Groweo® Contacts
All your app interactions, customer details, and conversation data pre-sorted and secure in one place, ready for marketing automation. The Groweo® Contacts platform is included with all licenses.
A secure home for your customer data.
Groweo® Contacts captures everything: visitor information, interactions within your apps, plus customer and contact details.
It segments contacts in real-time and notifies your business about new contacts. Your customer and interaction data stays current and securely protected.
You can message and market to customers based on their interactions – automatically triggered by customer actions, or through campaigns. Segment by segment, or to your chosen customer groups. The result: more loyal customers and better outcomes.
Organized and structured information always at your fingertips.
Groweo® Contacts organizes and structures contacts based on the actions customers take.
One segment collects customers who downloaded guides or brochures, while another gathers those who requested quotes – and job applicants get their own segments based on experience and skills, for example.
You can easily see how many customers are in each segment and automate the right kind of communication for them. Guide or brochure downloaders might receive timely benefits or tips – while quote requesters naturally get offers and other sales-supporting communications.
Groweo® Contacts – Key Features
Automatic segmentation
Groweo® Contacts automatically segments and sorts all contacts that arrive through Groweo.
Segmentation is based on interactions within the apps, actions customers take, and information they provide.
Segments – different customer groups – connect directly to the Groweo® Marketing platform, so automations trigger literally automatically – the moment a new contact enters the system.
Data import from other systems
Have you built a customer database in another system? Are you using that data for marketing and communications?
You can import data into the Groweo® Contacts platform from other systems too. This keeps your information continuously available for automated marketing and customer communications.
You can also add new potential customers to the system during meetings, for example, or import marketing-compliant lists and databases you’ve collected through other channels.
Collecting contacts from physical locations and events
Groweo apps work excellently in stores, events, booths, and display stations too.
Create surveys or contests using the interactive tools, and get participant information as its own segment in Groweo® Contacts for future marketing communications.
Groweo® Smart QR
Smart QR functionality enables contact collection anywhere. Take interactive apps into physical spaces, giving customers engagement opportunities while capturing contacts for sales and marketing.
Smart QR functionality transforms print ads, outdoor advertising, packaging, or even receipts into activating and interactive result-drivers that lead customers to digital engagement – and the resulting contacts flow into the Groweo® Contacts system.