Groweo® Marketing
Marketing automation and customer communication tools, integrated and ready to use. You’ll have versatile communication capabilities for both new and existing customers. The Groweo® Marketing platform is included with all licenses.
Marketing automation. Integrated.
Groweo® Marketing is a marketing platform that enables you to message and market to individual customers, your chosen customer groups, or your entire customer base.
Marketing continues when the website visit ends. Once a customer has shared their contact information through app interactions, you’ll continue marketing, service, and sales through automated 1:1 or campaign marketing.
Groweo® Marketing integrates with the apps and Groweo® Contacts platform, with data flowing seamlessly between them. You’ll build engaging message sequences and easily remind customers about your business and seasonal schedules.
The result? More sales. And probably happier customers too.
Give your existing customers even greater attention.
Good customers are easier to retain with the right tools.
The Groweo® Marketing platform helps you remember your current customers and activate them to book your services well ahead of seasons and other busy periods.
You can build automations based on your own annual calendar or actions customers take on your site.
Groweo® Marketing – key features
Groweo® 1:1 Marketing
1:1 marketing automation starts when a customer shares their contact information, completes a survey, or orders materials like brochures. It’s an effective way to keep the conversation going – and sell more efficiently.
The customer receives survey results or requested materials immediately. Then automation sends the next message – perhaps an introductory offer or invitation for a consultation visit – or depending on your business nature, maybe a customer story. The automation duration and number of messages depend on your business type and customers’ buying habits.
Groweo® Campaign Marketing
Run effective campaigns to new and current customers. Automatically, scheduled, or whenever your business has something to share.
Remind customers about upcoming seasons, announce offers and current campaigns to your chosen customer groups – or even all your customers at once. You can build and automate campaigns according to your annual calendar, or create and send timely campaign messages whenever you want.
Smart Notifications
Option B: Notifications confirm to customers that their message arrived and will be handled soon. Your business receives alerts about contacts you’ve prioritized – direct inquiries, quote requests, or qualified job candidates.
You decide which types of contacts you want to send and receive notifications about. You choose who receives your business notifications or which address they go to. Information arrives instantly, so you can contact the customer immediately. Other contacts can be confidently left to automations.
Notifications help ensure every customer and lead gets served the right way.
Say goodbye to generic conversations.
The demands of effective marketing keep rising. In both B2B and B2C marketing, target audience expectations are high – and the bar is not getting any lower.
While requirements grow and methods evolve, one thing remains constant: the importance of content that speaks to the recipient.
When you shift to personalized 1:1 marketing or target campaigns based on what customers actually care about, your content hits the mark every time. Even better – you can track exactly how well each message performs with different audiences.